Enhanced e commerce google analytics
This app allows you to use Google Analytics – Enhanced Ecommerce feature. You can track the user behavior across your e-commerce store starting from product views to thank you page.
YOU NEED AT LEAST J2STORE VERSION 3.2.10+ TO USE THIS APP
Requirements
PHP version 5.4 or higher Joomla version 3.x or higher J2Store version 3.2.10 or above
Installation
Download E-commerce Google Analytics app from our site’s extensions section and install it using Joomla installer. After installing the app, go to J2Store > Apps and click Enable on E-commerce Google Analytics to activate the app. Once enabled, click on Open to configure the basic settings of the app.
How to get Google Analytics ID ?
Step 1 :
Step 2 :
If you have not already sign up, click Sign up button on right side of the page.
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Step 3 :
Enter your Account Name, Website Name, Website URL and choose industry category and reporting time zone.
Finally click Get Tracking ID.
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Copy your Tracking ID and paste it in our app settings.
App Configuration
Enhanced Ecommerce Google Analytics
Google Analytics ID :
Enter your Google Analytics ID here. You can login into your Google Analytics account to find your ID.
Set Domain Name :
Set the domain name to auto because if your site is in sub-directory (for example, www.example.com/test), it automatically detects the absolute url. You can also enter your domain name here.
Tracking code :
This feature adds Universal Analytics Tracking Code to your Store. You don’t need to enable this if you are using a 3rd party analytics plugin. Read the
- 1.Add Universal Analytics Tracking Code - It is nothing but page tracking which allows you to measure the number of views you had for a particular page on your website.
- 2.Add Display Advertising Feature Code - Enabling Advertising Features in Google Analytics allows you to take advantage of Remarketing, Demographics & Interests reports, and more.
- 3.Add Enhanced Ecommerce Tracking Code - It enables tracking every click events. Events are user interactions with content that can be tracked independently from a web page or a screen load.
Impression Threshold :
This feature sets Impression threshold for category page. It sends hit after these many numbers of products impressions.
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Behavior Analysis in Google Analytics
- 1.After login into Google Analytics, move to ADMIN tab and navigate to the Ecommerce Settings menu.
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2. In the E-commerce setup page, you have to turn on the Enable E-commerce.
3.Then, Turn on the Enable Enhanced Ecommerce Reporting.
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4. After that, it is mandatory to create following checkout lables:
a. Cart
b. Checkout Options
c. Register Address
d. Billing Address
e. Shipping Address
f. Payment method
g. Confirm order
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5. Once finished configuring our E-commerce Google Analytics app and enabling enhanced eCommerce reporting in your Google Analytics account, go to your site frontend and place the order.
6.Now go to your Google Analytics page > move to Reporting tab
7. In the reporting page, click Conversions > Ecommerce > Shopping Analysis > Shopping Behavior in the left panel to see the behavior analysis of your eCommerce store.
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8. Click Conversions > Ecommerce > Shopping Analysis > Checkout Behavior to see the behavior analysis of checkout process.
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Support
Thank you for using our extension.
Last modified 1yr ago
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